What it is
Bengaluru-based B2B fintech offering a unified platform for banking (via RBI-regulated partner banks), AI-driven accounts payable (invoice capture, vendor onboarding, GST/TDS checks), expense management, and cash-flow automation for mid-sized businesses and startups.
Business model
SaaS-style platform fees layered on top of banking and payment flows — positioned as simpler than enterprise finance-ops tools (BlackLine, Ramp) while more granular and automated than basic bookkeeping tools (Vyapar, Tally).
Core user flow
Finance team connects a bank account → invoices come in and get auto-captured/validated → approvals route through the platform → payments go out through the connected account → transactions auto-reconcile into accounting entries.
What’s working
- Solving India-specific B2B payment complexity (GST, TDS, vendor compliance) is a real, underserved pain point most Western tools ignore.
- Positioning as “one platform” instead of stitching together a bank portal, Excel, and an accountant is a clear wedge for founders without a full finance team.
What I’d change
Bet: for an early-stage product, the fastest way to build trust with finance teams is transparency in every automated decision (why an invoice was flagged, why an approval was routed a certain way). I’d prioritize an audit-trail view before adding new automation surface area.
Metric to track: percentage of automated actions that get manually reversed or disputed — should trend down as trust builds.
One number
~$6-9M raised from investors including Blume Ventures and EMVC, since its 2023 founding.