What it is
Bengaluru-based edtech offering live, two-way online classes for K-12 and competitive exams (JEE, NEET, NTSE, Olympiads) through WAVE (Whiteboard-Audio-Video-Environment) — a low-bandwidth platform with interactive whiteboard tools, engagement analytics, and gamified leaderboards. Also offers recorded sessions, doubt-solving, and assignments.
Business model
B2C subscription, priced by grade and exam track (ranging from a few hundred rupees to ~₹70k+/year), using a two-teacher model (subject teacher + engagement teacher) to keep large batches interactive. Increasingly expanding into hybrid offline centers for JEE/NEET aspirants.
Core user flow
Student/parent picks a grade and exam track → enrolls in a subscription batch → attends live classes with a subject + engagement teacher → uses doubt-solving, quizzes, and recorded content between classes → renews (or churns) at the end of the term.
What’s working
- The two-teacher model differentiates from single-teacher recorded content by keeping large batches genuinely interactive.
- Low-bandwidth tech extends reach into tier 2/3/4 cities where competitors’ video quality struggles.
What I’d change
Bet: post-pandemic, the biggest threat is price disruption (Physics Wallah) and the biggest opportunity is AI-driven personalization to cut per-student teacher cost. I’d pilot an AI doubt-resolution layer that only escalates to a live teacher when the AI can’t resolve it — reducing teacher load without visibly degrading student experience.
Metric to track: renewal rate for the pilot cohort vs. control, plus average time-to-doubt-resolution.
One number
~$330M+ raised across 22 rounds from investors including Tiger Global, Accel, and WestBridge Capital.